We at Tembo want to introduce a brand-new proprietary term for the vast world of real estate: “stigma equity.” Our President and CEO Arryn Greenspan’s extensive experience helping clients led him to coin the term, based on outcomes he was seeing on a regular basis.
Stigma equity refers to a situation where a home in a power of sale or default situation is sold off by a bank in a knee-jerk way, as opposed to a homeowner selling on their own terms, and crucially, on their own timeline. The difference in the sale price of a home essentially being purged and liquidated ASAP by a bank and a home being sold thoughtfully by a homeowner is stigma equity. And it can amount to hundreds of thousands of dollars down the drain.
Banks see a home in a power of sale situation as a number on a computer ledger, they just want to liquidate and make themselves whole as quickly as possible. They are not going to comb through the home carefully to consider all the possibilities, they won’t explore renovation options for better resale value, they likely won’t opt to transform the home into a rental property for long-term cash flow. Their sole overriding goal is to dump the house, and fast. We’re talking about a couple of clicks of a mouse. Most homeowners looking to sell will do the exact opposite. They’ll consider ALL their options. They’ll time the sale well. They’ll spice up a kitchen for attractiveness or finish up a basement into a rental property to increase the home’s income. The possibilities are endless.
A homeowner facing the daunting prospect of a default or power of sale doesn’t have this flexibility. Consider the following scenario. Imagine living side by side with a neighbour, owning identical houses, yet when it comes to selling, your property fetches $200,000 less simply because it’s labeled as a power of sale property the bank wanted to dump quickly. This is exactly what we mean by stigma equity—a loss of perceived value due to assumptions buyers make when a property is rapidly sold under distress. It happens across southern Ontario and the GTA every day.
When a house is sold under power of sale circumstances, buyers often presume they can strike a better deal, assuming distress or urgency on the seller’s part. This perception, though often untrue, leads to lower offers and a substantial decrease in the property’s sale price.
The Tembo Solution: Empowering Clients
We are a private mortgage lender offering unique solutions to mitigate the impact of stigma equity and to empower clients to regain control of their financial situations. Tembo recognizes the predicament homeowners face when caught in a power of sale scenario.
Our innovative approach involves stepping in to buy out the mortgage and putting the homeowner in good standing.
By doing so, Tembo provides homeowners with a lifeline to navigate their financial challenges without sacrificing the equity and value of their property. In this situation, the bank is happy and out of the picture.
Rather than succumbing to the loss incurred due to stigma equity, Tembo’s solution allows homeowners to sell their property on their terms. This means listing the property at its true market value, eliminating the negative perceptions associated with power of sale, and ensuring that homeowners can maximize their property’s worth.
Let’s revisit the scenario of the neighboring houses—one listed at $1 million and the other a power of sale property fetching $800,000. Suppose the homeowner facing a power of sale situation opts for Tembo’s solution. In that case, they can avoid the stigma equity loss and sell their property at the actual market value of $1 million, aligning with the neighbor’s sale price.
By choosing to work with Tembo, homeowners regain control, ensuring they aren’t penalized by assumptions tied to power of sale listings. They maintain the equity and value they’ve built in their property, avoiding a downward spiral of financial distress.
Stigma equity isn’t just about the difference in sale prices—it’s about empowering homeowners to preserve the value of their property and their financial stability. Tembo’s innovative approach to buying out mortgages in default or power of sale situations offers a lifeline for homeowners, enabling them to sell their properties on their terms and avoid the detrimental effects of stigma equity.
In essence, Tembo doesn’t just provide financial assistance; we restore confidence and control to homeowners, allowing them to secure fair market value for their properties and pave the way towards a more stable financial future. Please do not hesitate to give us a call at 1-844-238-6717 to explore how we can help you avoid Stigma Equity and maximize the value and financial bounty of your home!